Offline Marketing Roadmap

Table of Contents

INTRODUCTION

5  A GOLDEN OPPORTUNITY
7  Who This Guide Is For
7  Who Benefits from Offline Marketing?
8  How Much Is One New Customer Worth?
9  COURSE OVERVIEW
12  MODULE 1 : HOW TO SET-UP YOUR BUSINESS
12  Step One: Order Business Cards
13  Step Two: Create a Three-Page Website Or A WordPress Blog
15  Step Three: Register a New Business Name in the City Where You Live
16  Step Four: Set Up a Separate Business Phone Number
17  Step Five: Set Up a Business Bank Account
19  MODULE 2 : HOW TO FIND YOUR CUSTOMERS
20  Where Is Your Comfort Zone?
20  Finding Clients
21  Finding Clients Is Easy
31  MODULE 3 : SET UP THE MEETINGS
33  Face-To-Face Meetings
34  What Not To Do
35  Price Delivery Strategy for an Initial Meeting
37  Create a Reason For The Second Meeting
38  MODULE 4 : PREPARE YOUR PRESENTATION DOCUMENTS
39  Electronic Form Letters
40  Presentation Packet
43  MODULE 5 : SERVICES, PRICING AND SEALING THE DEAL
43  Services You Can Offer
44  Pricing Packages